{"id":541,"date":"2017-08-11T20:07:17","date_gmt":"2017-08-11T20:07:17","guid":{"rendered":"https:\/\/www.brandonu.ca\/campusplan\/?page_id=541"},"modified":"2017-08-11T20:07:17","modified_gmt":"2017-08-11T20:07:17","slug":"gateways-wayfinding","status":"publish","type":"page","link":"https:\/\/www.brandonu.ca\/campusplan\/plan-frameworks\/movement-framework\/gateways-wayfinding\/","title":{"rendered":"Gateways &amp; Wayfinding"},"content":{"rendered":"<p>Gateways are featured spaces that identify key points of entry and create a\u00a0sense of welcome, arrival, and place. Beyond a welcome plaque, each gateway\u00a0should be unique based on where it is situated, relative to the Campus and\u00a0its surrounding environment. They should demarcate a transition between\u00a0character areas within the Campus, and assist in wayfinding and orientation.\u00a0Gateways can be created through the design of buildings, landscapes, art,\u00a0signage or a combination of these elements.<\/p>\n<div id=\"attachment_544\" class=\"wp-caption alignright\" style=\"width: 279px\"><a href=\"https:\/\/www.brandonu.ca\/campusplan\/files\/gateway1.png\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.brandonu.ca\/campusplan\/files\/gateway1-208x300.png\" alt=\"\" width=\"279\" height=\"403\" class=\"wp-image-544\" srcset=\"https:\/\/www.brandonu.ca\/campusplan\/files\/gateway1-208x300.png 208w, https:\/\/www.brandonu.ca\/campusplan\/files\/gateway1-768x1109.png 768w, https:\/\/www.brandonu.ca\/campusplan\/files\/gateway1-709x1024.png 709w, https:\/\/www.brandonu.ca\/campusplan\/files\/gateway1-138x200.png 138w, https:\/\/www.brandonu.ca\/campusplan\/files\/gateway1-250x361.png 250w, https:\/\/www.brandonu.ca\/campusplan\/files\/gateway1-640x924.png 640w, https:\/\/www.brandonu.ca\/campusplan\/files\/gateway1.png 936w\" sizes=\"auto, (max-width: 279px) 100vw, 279px\" \/><\/a><p class=\"wp-caption-text\">Schedule 17: Campus Gateways<\/p><\/div>\n<p>As gateways are an essential part of a wayfinding strategy, they need to visibly\u00a0stand out and be placed in strategic locations to draw visitors into the Campus.\u00a0From there, other elements of the public realm and built environment should\u00a0work together to contribute to wayfinding. Wayfinding tools include signage\u00a0and mapping, streetscape elements, streetscape design, and building design\u00a0such as gateway or landmark elements. As these elements are to provide easily\u00a0understood and navigated routes for all users, accessibility must be of utmost\u00a0priority when it comes to wayfinding.<\/p>\n<p>The enhancement of 18th Avenue will be critical to the success of creating\u00a0safe pedestrian crossings and connections to the Campus from the east\u00a0neighbourhoods. It will also be important in providing a more welcoming\u00a0interface. The pedestrian cross-walks and the signalization of the intersections\u00a0need to be a coordinated part of the gateway design between the University\u00a0and the City. The University should continue a conversation with the City and\u00a0the Province to create a more pedestrian-friendly street condition for 18th\u00a0Avenue where it engages the Campus.<\/p>\n<p>One of the main issues the Campus has faced is the lack of a \u201cfront door\u201d or\u00a0arrival place. The Plan identifies nine gateway locations that would serve\u00a0to mitigate this issue and create a better interface between BU and the\u00a0surrounding community. The gateways reflect a hierarchy of entrances which\u00a0include the main entrance into the Campus, intersections that represent the face\u00a0and address of the University, and entrances that connect the University to the\u00a0neighbourhood.<\/p>\n<div class=\"flex-row \" data-column-group=\"1\">\n<div class=\"new-column-box  half count-1\">\n<h2>Primary Gateways<\/h2>\n<p><span>The Primary Campus Gateways are either the main\u00a0entrances into the Campus or the major address and face\u00a0to the community.<\/span><\/p>\n<p><a href=\"https:\/\/www.brandonu.ca\/campusplan\/plan-frameworks\/movement-framework\/gateways-wayfinding\/primary-gateways\/\" class=\"btn\">Primary Gateways<\/a><\/p>\n<\/div><!-- .new-column-box -->\n<div class=\"new-column-box  half count-2\">\n<h2>Secondary Gateways<\/h2>\n<p><span>The Secondary Campus Gateways are not as prominent\u00a0as the Primary Gateways in terms of vehicular entry or\u00a0volume of exposure but are significant because of their\u00a0heritage representation and link to downtown Brandon.<\/span><\/p>\n<p><a href=\"https:\/\/www.brandonu.ca\/campusplan\/plan-frameworks\/movement-framework\/gateways-wayfinding\/secondary-gateways\/\" class=\"btn\">Secondary Gateways<\/a><\/p>\n<\/div><!-- .new-column-box -->\n<\/div><!-- .flex-row -->\n<div class=\"flex-row \" data-column-group=\"2\">\n<div class=\"new-column-box  half count-1\">\n<h2>Neighbourhood Gateways<\/h2>\n<p><span>The Neighbourhood Gateways are the main points of\u00a0connection to the neighbourhoods and are intended\u00a0to demarcate a transition between the Campus and\u00a0surrounding community and provide clear wayfinding.<\/span><\/p>\n<p><a href=\"https:\/\/www.brandonu.ca\/campusplan\/plan-frameworks\/movement-framework\/gateways-wayfinding\/neighbourhood-gateways\/\" class=\"btn\">Neighbourhood Gateways<\/a><\/p>\n<\/div><!-- .new-column-box -->\n<div class=\"new-column-box  half count-2\">\n<h2>Pedestrian Gateways<\/h2>\n<p><span>The Pedestrian Gateways are pedestrian-only points of\u00a0access.<\/span><\/p>\n<p><a href=\"https:\/\/www.brandonu.ca\/campusplan\/plan-frameworks\/movement-framework\/gateways-wayfinding\/pedestrian-gateways\/\" class=\"btn\">Pedestrian Gateways<\/a><\/p>\n<\/div><!-- .new-column-box -->\n<\/div><!-- .flex-row -->\n","protected":false},"excerpt":{"rendered":"<p>Gateways are featured spaces that identify key points of entry and create a\u00a0sense of welcome, arrival, and place. Beyond a welcome plaque, each gateway\u00a0should be unique based on where it is situated, relative to the Campus and\u00a0its surrounding environment. They should demarcate a transition between\u00a0character areas within the Campus, and assist in wayfinding and orientation.\u00a0Gateways [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":533,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-541","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.brandonu.ca\/campusplan\/wp-json\/wp\/v2\/pages\/541","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.brandonu.ca\/campusplan\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.brandonu.ca\/campusplan\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.brandonu.ca\/campusplan\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.brandonu.ca\/campusplan\/wp-json\/wp\/v2\/comments?post=541"}],"version-history":[{"count":0,"href":"https:\/\/www.brandonu.ca\/campusplan\/wp-json\/wp\/v2\/pages\/541\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/www.brandonu.ca\/campusplan\/wp-json\/wp\/v2\/pages\/533"}],"wp:attachment":[{"href":"https:\/\/www.brandonu.ca\/campusplan\/wp-json\/wp\/v2\/media?parent=541"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}