Knowledge Mobilization

Knowledge Mobilization refers to the process of sharing, applying, and exchanging research knowledge to maximize its impact beyond academia. This involves making research accessible, engaging, and useful for diverse audiences, including policymakers, industry partners, community organizations, and the general public.

Whether you are just starting a research project or looking to extend your impact, the Knowledge Mobilization Officer is here to help you move your research into action. Below are the services available to Brandon University researchers.

Media and Publicity Support

Get your research in the news and beyond:

  • Research Experts List – The best place for the media to connect with researchers.
  • Press Releases – Professionally written and distributed to traditional media outlets and social media platforms.
  • Research Expert Highlights – Featured banner on the BU Homepage, with help crafting your bio and tagline.
  • Media Pitches – Work with us to identify newsworthy angles and pitch your story to local or national outlets.
  • Research Laboratories and Facilities – Where researchers and industry find the tools to spark discovery and innovation.
  • Research Connection– An archive of articles from Brandon University researchers.

Take a look at the media impact of our researchers here.

Video and Multimedia Production

Bring your research to life through video:

  • Video Interviews – A filmed interview showcasing your research, edited and shared on BU platforms.
  • Social Media Shorts – 30–60 second vertical videos (e.g., Tik Tok, Instagram Reels, YouTube Shorts) designed for wide and accessible reach.
  • Conference Commercials – A cinematic-style promotional video for your upcoming event or research symposium.
  • Explainer Videos – Clear, engaging walk-throughs of research methods, findings, or innovations (e.g., lab demos or conceptual explainers).

Explore the BU Research social media accounts here.

Public Engagement and Events

Make research a conversation, not just a publication:

  • Workshop Support – Help planning, promoting, and documenting community or stakeholder workshops.
  • Panel Facilitation – Logistical and technical guidance for public roundtables or academic panels.
  • Pop-Up Exhibits – Planning and logistics support for research exhibitions (on campus or in the community).
  • Community Consultations – Assistance in designing equitable and reciprocal engagement strategies.

Tools, Space, and Consultations

Practical help to mobilize your knowledge:

  • Knowledge Mobilization Suite – A ready-to-go space for filming podcasts, interviews, and multimedia. KMS Booking Form
  • Grant Application Support – Tailored guidance for the knowledge mobilization sections of SSHRC, CIHR, NSERC or other proposals.
  • One-on-One Consultations – Personalized advice or brainstorming on knowledge mobilization plans or challenges.
  • Training – Sessions or workshops for faculty, research assistants, and graduate students on research communication and outreach.

 

For further assistance, please email Nick Brown, Knowledge Mobilization Officer, at brownn@brandonu.ca